The Browns are the only team in the NFL that
do not have a logo on their helmets. Even though the team has had various logos throughout the years, such as the "Brownie
Elf" mascot (a logo that Art Modell did away with in the mid-1960s, feeling it was too childish; however, its use has been
revived under the current ownership.) and the Brown "B" in a white football, the club's orange "logo-less" helmet has become
its primary trademark. The only time that the Browns ever had a logo on their helmets was during one preseason game vs Green
Bay in 1965; it was a brown "CB". (the "CB" Logo is what Art Modell tried to use as a replacement for the "Brownie Elf" mascot.)
Since debuting in 1946, the Browns' uniforms have essentially remained the same. However, the team originally wore white helmets
before switching to orange (with a white center stripe.) on a full-time basis in 1952. (In the 1950 & '51 seasons, the Browns
wore the white helmets in day games and plain orange helmets in night games because of an NFL rule prohibiting the use of
white or light-colored helmets for night games because of the lighting and the use of a white football for night games. Also
because of night games, they experimented with silver game pants in the 1950 & '51 seasons, and a third orange jersey for
night games in the 1954 season.) From 1957 to 1960, the players' numbers were on the sides of their helmets. In 1960, the
Browns went to the now familiar brown-white-brown stripe sequence on the helmets.
The original designs of the jerseys, pants and socks have remained mostly intact although the helmet has undergone significant
revisions:
Jerseys: 1. Brown (officially "seal brown") with white numerals and a white-orange-white-orange-white stripe sequence on the
sleeves. 2. White with brown numerals and a brown-orange-brown-orange-brown stripe sequence on the sleeves. The three white
or brown stripes are approximately twice the width of the two orange stripes. (The original 1946 jerseys featured block-shadow
numerals.)
Pants: White with an orange-brown-orange stripe sequence on the sides. The stripes are of equal width.
Socks: Brown or white to match the jerseys with the identical stripe sequence as the jersey sleeves.
Helmet: Solid white (19461949); solid white for day games and solid orange for night games (19501951); orange with a single
white stripe (19521956); orange with a single white stripe and brown numerals on the sides (19571959); orange with a brown-white-brown
stripe sequence and brown numerals on the sides (1960); orange with a brown-white-brown stripe sequence (19611995 and 1999present).
Over the years, the Browns have had on-again/off-again periods of wearing white in their home games, particularly in the 1970s
and 80s, as well as in the early 2000s after the team returned to the league. Until recently, when more NFL teams started
to wear white at home at least once a season, the Browns were the only non-subtropical team north of the Mason-Dixon line
to wear white at home on a regular basis. Since 1999, the team has worn white, brown and orange jersies at home.
Numerals first appeared on the jersey sleeves in 1961. Over the years, there have been minor revisions to the sleeve stripes,
the first occurring in 1968 (brown jerseys worn in early season) and 1969 (white and brown jerseys) when stripes began to
be silk screened onto the sleeves and separated from each other to prevent color bleeding. However, the basic five-stripe
sequence has remained intact (with the exception of the 1984 season). A recent revision was the addition of the initials "AL"
to honor Al Lerner who died in 2002 after buying the resurrected team in 1999 and after helping to grease the skids for the
1995 move.
Orange pants with a brown-white-brown stripe sequence were worn from 19751983 and become symbolic of the Kardiac Kids era.
The orange pants were worn again occasionally in 2003 and 2004.
Other than the helmet, the uniform was completely redesigned for the 1984 season. New striping patterns appeared on the white
jerseys, brown jerseys and pants. Solid brown socks were worn with brown jerseys and solid orange socks were worn with white
jerseys. Brown numerals on white jerseys were outlined in orange. White numerals on brown jerseys were double outlined in
brown and orange.
In 1985, the uniform returned to a look similar to the original design and remained that way through 1995.
In 1999, the expansion Browns adopted the traditional design with two exceptions: 1. Jersey-sleeve numbers were moved to the
shoulders. 2. The orange-brown-orange pants stripes were significantly widened.
Experimentation with the uniform design began in 2002. An alternate orange jersey was introduced that season as the NFL encouraged
teams to adopt a third jersey. Also in 2002, a major design change was made when solid brown socks appeared for the first
time since 1984 and were used with white, brown and orange jerseys. Other than 1984, striped socks (matching the jersey stripes)
had been a signature design element in the team's traditional uniform. The white striped socks appeared occasionally with
the white jerseys in 20032005 and again in 2007.
Experimentation continued in 2003 and 2004 when the traditional orange-brown-orange stripes on the white pants were replaced
by two variations of a brown-orange-brown sequence, one in which the stripes were joined (worn with white jerseys) and the
other in which they were separated by white (worn with brown jerseys). The joined sequence was used exclusively with both
jerseys in 2005. In 2006, the traditional orange-brown-orange sequence returned.
In 2006, the team reverted to an older uniform style, featuring gray face masks; the original stripe pattern on the brown
jersey sleeves (The white jersey has had that sleeve stripe pattern on a consistent basis since the 1985 season.) and the
older, darker shade of brown. The team still has the alternate orange jerseys as well as the orange pants, however they are
not worn often. [7]
On November 26, 2006, as part of the commemoration of their 60th anniversary, the Browns wore a replica of their 195759 uniforms
in a 30-0 loss to Cincinnati at Cleveland Browns Stadium. The "throwback" uniform was the same as that worn by Jim Brown in
his 1957 rookie season.
November 25, 2007 saw the return of brown numerals and a single white stripe (circa 1957-1959) to the helmets for a home game
vs. the Houston Texans.
As a result of the team not having a real logo, it is represented by orange when seen on Fox.
Paul Brown got his inspiration for the Brown's colors from the nearby Bowling Green State University. Early on B.G.S.U. also
hosted Browns training camps. Today the University displays a plaque that commemorates this connection with the NFL franchise.